ITSOAK & Accidental Fire
In this world first, we are bringing fan fiction and engagement to a whole new level both digitally on our tourism platforms and in real world destinations.
Author Yani Payne is working with us on a number of initiatives around his book series "In the Shadow of a King" and its prequel movie "An Accidental Fire" (AAF). AAF was the recipient of the prestigous 150 award from media giants Warner. It tells the story of an unlikely group of friends and a rebel organisation called "The Shadows" that they belong to. The Shadow World will allow fans of the book and the movie to contribute directly to its canon and shape the direction of future releases. With locations in many parts of the world, SITEnetwork with develop gamified experiences in its destinations to support engagement with the Book and Movie!